Streakr bares all for BETA

Streakr is a funky web discovery and social bookmarking tool combined with a social network.

Employed by Cohn & Wolfe, I suggested a campaign starting with targeting the blogger community to recruit beta testers, followed by a cheeky barefaced consumer campaign. I also brought my friend Toby on board to make the above video to bring the Streakr brand to life.

Working with the nice chaps at Realwire, we produced a social media news release while I emailed all the influential social media and web 2.0 bloggers with news of the beta phase.

Three days into the campaign, and we already had over 60 pieces of online coverage which includes FT.com, Mashable, TechCrunch and all the major Web 2.0 blogs.

I’m so happy with the results and tuned in to the Streakr vibe that I now find myself regularly arrested for exposing myself in my local Asda.

July 2nd 2016
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Hendy Ford in Fareham Review

My friend Fiona has some good advice: So I went to collect my "fixed" car today, well the tyres are fixed but.... The glove box is now broken, the inside trim isn't flush, there is a scratch on the inside door, and there is still rust on the window wipers. Not ...
May 25th 2016
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Taking Bank Holidays Costs UK Small Businesses Over £2,500 Each Year

The month of May sees two Bank Holidays (2nd and 30th May), but British small business owners stand to lose an average of £506[1] during May and £2,163[2] annually by choosing not to operate and instead take the extra day’s rest over long weekends. A study of 1,500 UK small business owners by Yell Business reveals that ...
November 18th 2015
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An interview with Ty Jeffries aka Miss Hope Springs

Miss Hope Springs will be performing her Christmas show Now it’s Christmas Time at Brighton's Komedia on Tuesday 8th December. Last year’s show, which has been described as 'a glittering glimpse of vintage Vegas’ was completely sold out. Miss Hope has had rave reviews, as well as winning Best Cabaret Brighton Fringe ...
June 18th 2015
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Alex Reid launches Alma Juicing Retreats

Alex Reid, the former cage fighter - who was married to Katie Price from 2010 to 2012 - has set up the Alma Juicing Retreat in Marbella, Spain and is using his expert knowledge of health and fitness to help people get in shape and achieve their weight loss goals. The ...
September 30th 2014
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MBAs from £4000 from the Online Business School

An online business school is revolutionising business education by offering routes to undergraduate degrees and MBAs costing a student as little as £4,000 - while also enabling them to study “anywhere at anytime”. The Online Business School (OBS), founded by distance-learning pioneer John Holden, provides ‘pay-as-you-go’ pathways to business degrees and ...

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